Our Founder

Our Founder

Tina Chen Craig

Tina Chen Craig is a multi-hyphenate entrepreneur and pioneer of influencer marketing and luxury skincare. After originally garnering a following as a television host with a rich media background, she launched BagSnob in 2005, one of the first-ever fashion and lifestyle blogs.

A consummate beauty and lifestyle authority, Tina was inspired to launch U Beauty with the belief that achieving beautiful skin doesn’t need to be complicated. She currently lives in Texas with her son.

Founder’s Note

“In my culture, having good skin means having self-love and a sense of confidence. U Beauty is self-confidence in a bottle. I want everyone to experience self-love, confidence and good skin.”

— Tina Chen Craig