PROEM Exclusive Trial
Order a sample to try PROEM for yourself and receive a £5 voucher to apply to your purchase of the full-size eau de parfum. Learn more
Order a sample to try PROEM for yourself and receive a £5 voucher to apply to your purchase of the full-size eau de parfum. Learn more
Floral, Fruity, and Earthy: Femininity, Redefined
The word proem means a prelude or preface—a beginning. For Tina Chen Craig, who has always called upon scent to usher in fresh starts, the name is the perfect fit. As a first-generation immigrant and one of the original brand influencers, she is adept at starting anew.
“Wearing PROEM signifies how you want to introduce yourself to the world," says Chen Craig. "Whenever I’ve felt like an outsider, scent empowers me to introduce myself and begin again, over and over.”
PROEM in the Press
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